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What is SEO?
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
Why it is important?
An important aspect of SEO is making your website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, they still can’t see and understand a web page the same way a human can. SEO helps the engines figure out what each page is about, and how it may be useful for users.
Organic vs Paid Traffic
Organic traffic is any traffic that you don’t have to pay for.
The main objective of optimizing your site is to increase organic traffic to your website, in other words, attract more visitors who are genuinely interested in the services or products you offer. This is a process that takes a minimum of 6 months to start seeing results.
To increase traffic to your website in the short term, it is necessary to use paid ads to reach the desired audience. Google Ads is the best option in this case and we can also help you to set up your campaigns.
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